Viral Marketing Secrets

Author : Arthur Cooper

With so many eCommerce shopping cart solutions available, it can be difficult to decide which one is right for you Carefully reviewing the features will generally tell what each solution does best In the case of ASPDotNet, one of the things they do better than most is their admin panel and inventory control The solutions has tons of other standard features, it also integrates with SEO nicely Their design controls meet industry standards For those looking for infinite control over their inventory and administration tasks, as well as owning the code and the option to make adjustments, ASPDotNet Storefront is likely their best bet Most Ecommerce Shopping Solutions do not let you own or edit the code That limits webmasters and unique businesses in creating custom functionalities to address the needs of their customers At Optimum7, we have worked with several ASPDotNet Storefront clients and we are very familiar with how this shopping cart system functions when it comes to SEO and marketing capabilities

ASPDotNet Storefront offers many other features that are common in shopping cart solutions A variety of reporting options, affiliate marketing integration, newsletter capability and marketing via email are all standard with this solution One feature they lack is social media integration This is a problem because most optimization experts agree that social media is crucial for creating a successful marketing campaign Still for those that are not worried about SMO (Social Media Optimization), the features offered by ASPDotNet Storefront are more than adequate

The solution is up to snuff in regards to security as well They support a variety of security features and practices, designed to keep your storefront safe and secure These include: independent security audits, IP tracking, admin passwords, SSL encryption, encrypted database connection strings, password salting, and support for dynamic encryption, fraud protection and password hashing Together, these feature meet industry standards for security

ASPDotNet Storefront SEO tools is another nice feature They use a variety of techniques aimed at encouraging Google indexing Static pages, clean URL’s and other options help online merchants design a webpage that isn’t only attractive to human readers but is also attractive to search engines

Optimum7 understands the need for executing a custom SEO Strategy for ASPDotNet Storefront that seems to be a fully optimized solution As a store owner, you should keep in mind that the following has to be completed for any successful SEO strategy aside from the functionalities already present out of the box;

Keyword Research: This is one of the most essential elements of SEO If you cannot identify the right keywords to target, it’s almost impossible to reach profitability in terms of traffic and conversions This step should be completed by a professional internet marketing company

On-site Optimization: Most shopping carts nowadays give you the functionality of adding custom titles and meta tags But being able to add them correctly and efficiently is a completely different story Make sure that this is done accurately

Off-site Optimization: No shopping cart system provides off-site optimization out of the box It’s a manual process Building an attractive ecommerce site with a lot of functionalities and products is not sufficient You will need to market it and increase the popularity of your site This can only be done by increasing the number of relevant backlinks to your site

Conversion Optimization: How profitable are you? Which marketing mediums are generating the most amount of dollars? Could you do better? How’s your checkout process functioning? The answers to all these questions rely on data, research, analysis and optimization

While there are over 5000 options that users can choose from and customize, it is still intuitive and requires minimum knowledge of coding Of course, it would be best to work with a programmer for advanced functionalities The suite was designed for small to medium online business and leaves plenty of room for growth

Contact us if you need help with your SEO strategy for ASPDotNet Storefront We are a professional SEO company that understands sales, profit margins and visibility with ASPDotNet We can help Call us today at (800) 736-9618

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